I’ve happened upon several posts lately talking about how little social media has helped this or that individual or company. Most of these posts tend to lay the blame of failure on the concept of Social Media, which is a huge misstep. More often than not, an SMM campaign fails because of the execution, exacerbated by these six factors:

Strategy is Integral to all Social Media Campaigns
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Posted by AJ Ghergich on Tuesday, October 28, 2008 at 4:22 pm
Filed under Social Media Marketing · Tagged with Facebook, myspace, real estate, real estate wiki, REW, social media, Social Media Marketing, social media marketing campaign, social networking
Here are the top Social Networking sites for realtors. Whether you’re just getting started or are a seasoned pro looking to expand your marketing and networking possibilities, these sites will help you greatly expand your forte. Read more
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Posted by AJ Ghergich on Monday, September 15, 2008 at 12:46 pm
Filed under Social Media Marketing · Tagged with Active Rain, ActiveRain, Facebook, real estate, real estate advice, real estate information, real estate professionals, real estate wiki, Realtor, RealTown, social networking, social networking sites, Squidoo, twitter