I was recently in a conversation with a colleague who is revamping their client’s website. As he and I were talking, he asked an important question: if you have more than one topic, should you create more than one blog and should these blogs stand-alone or be part of the client’s website. Continue Reading »

While there are various online document editing and sharing problems, the front runner for a long time has been Google Docs, but it may have found its match in Adobe Buzzword.

Lets take a look and see what is similar about these apps, what is different, and what they have to offer the user.

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What makes a good linkbaiter so successful?

1) Highly successful linkbaiters understand how to step outside the box and they’re always thinking about interesting ways to twist existing ideas.

2) They realize people are emotional animals and prone to click on content that moves them in some way.

3) They realize that increasingly shorter attention spans means they consistently have to find new and creative ways to present information; they do this by interacting with people, creating discussions and taking advantage of situations to generate ideas.

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